CEO & Founder
Dr.Ahmed Halim
Dr. Ahmed Halim is the Founder and CEO of Covey Business Academy and EDO Paris, with extensive expertise in management and leadership development, and a distinguished track record in developing high-impact professionals, shaping future leaders, and successfully resolving complex business challenges across 27 companies.
Qualifications & Academic Background
Doctorate of Business Administration – Royal British College of London.
MBA – ESLSCA Business School, France.
Professional Certifications
Certified Change Manager – GAQM.
Certified KPI Professional – KPI Institute.
Certified Employee Performance Systems Professional – KPI Institute.
Instructional Design Professional – IDLX Certified Trainer – Arab Unity Organizations.
Experience & Professional Experience
Dr. Ahmed Halim is the Founder and CEO of Covey Business Academy, specializing in management and leadership development for professionals and future leaders. The academy has graduated over 350 managers, many of whom are now leaders in reputable organizations worldwide
Our instructors
The programs are delivered by a distinguished group of academic and industry professionals who generously contribute their knowledge and expertise on a voluntary basis, driven by their belief in the academy’s mission and its role in developing future leaders.
These experts bring extensive experience from leading institutions such as the Arab Academy for Science, Technology & Maritime Transport (AASTMT), the American University in Cairo (AUC), and other reputable universities.
They also demonstrate a high level of academic and professional excellence, with a strong commitment to continuous development through advanced degrees and multiple specialized certifications.
Dr. Marco Hanna
A key pillar of Covey Business Academy, combining advanced academic credentials with extensive practical experience in management, marketing, and sales.
An approved instructor at the Arab Academy for Science, Technology and Maritime Transport, contributing as an instructor and consultant, delivering training grounded in real-world experience within the Egyptian market.
Qualifications and Academic Background
Doctorate of Business Administration – Arab Academy for Science, Technology and Maritime Transport (Entrepreneurship)
Master of Business Administration – Arab Academy for Science, Technology and Maritime Transport (Marketing Management)
Biomedical Engineer – Faculty of Engineering, Cairo University
Professional Certifications
Doctorate of Business Administration – Arab Academy for Science, Technology and Maritime Transport (Entrepreneurship)
Master of Business Administration – Arab Academy for Science, Technology and Maritime Transport (Marketing Management)
Professional Certified Trainer – American University in Cairo (AUC)
Expertise and Professional Experience
19 years of experience in sales and marketing in the Egyptian market
Dr. Zayed El-Sayed
A key pillar of Covey Business Academy, with extensive expertise in strategic management and sustainability.
An approved instructor at the Arab Academy for Science, Technology and Maritime Transport, delivering high-impact training and consulting supported by strong academic and practical experience.
Qualifications and Academic Background
MBA holder from Arab Academy for Science and Technology “AAST” (major: strategic management) – Egypt
Professional diploma in strategic management from Missouri State University – USA
Currently DBA in Arab Academy for Science and Technology “AAST” – Egypt
Professional Certifications
MBA holder from Arab Academy for Science and Technology “AAST” (major: strategic management) – Egypt
Professional diploma in strategic management from Missouri State University – USA
Currently DBA in Arab Academy for Science and Technology “AAST” – Egypt
Expertise and Professional Experience
He has more than 15 years of experience in business administration and strategic management
He is also a holder of Master of Business Administration and DBA in business administration
He is also an approved instructor in a number of academic institutions
He has delivered more than 500 hours of classes both online and on campus for a lot of national and international companies
Dr. Amr Mahmoud
A distinguished instructor at Covey Business Academy, known for delivering clear, structured, and highly practical learning experiences, supported by an internationally certified background in supply chain and logistics and solid expertise in healthcare management and crisis and disaster management.
Brings strong hands-on experience through his role within national healthcare initiatives under the Egyptian Ministry of Health.
Qualifications and Academic Background
Internationally Certified Supply Chain and Logistics Analyst, ISCEA.
Holds the Egyptian Fellowship in Healthcare Facility Management.
Recognized expertise in strategic management, as well as crisis and disaster management.
Worked as a coordinator of scientific committees in the office of the Assistant Minister of Health for Continuing Medical Education.
Then worked as a data analyst in the office of the Assistant Minister of Health for Therapeutic Medicine Affairs.
Currently serves as a representative of the Therapeutic Medicine Sector in the Central Chamber of the Presidential Initiative to End Waiting Lists and the Presidential Initiative for Telemedicine.
Professional Certifications
Internationally Certified Supply Chain and Logistics Analyst, ISCEA
Egyptian Fellowship in Healthcare Facility Management
Expertise and Professional Experience
Expert in strategic, crisis and disaster management.
Worked as a coordinator of scientific committees in the office of the Assistant Minister of Health for Continuing Medical Education.
Then worked as a data analyst in the office of the Assistant Minister of Health for Therapeutic Medicine Affairs.
Currently serves as a representative of the Therapeutic Medicine Sector in the Central Chamber of the Presidential Initiative to End Waiting Lists and the Presidential Initiative for Telemedicine.
Dr. Mohamed Ramadan
A dedicated and results-driven professional at Covey Business Academy, recognized for his strong commitment and consistent performance in the field of business and human resources.
Contributes as a certified trainer, bringing practical experience from the Egyptian market into impactful learning experiences.
Qualifications and Academic Background
MBA – Arab Academy for Science, Technology & Maritime
Business Administration – Ain Shams University
Law Degree – Cairo University
Professional Certifications
MBA – Arab Academy for Science, Technology & Maritime
Business Administration – Ain Shams University
Law Degree – Cairo University
Certified Trainer
Dr. Ahmed Hany
A distinguished instructor at Covey Business Academy, bringing over 25 years of international experience in accounting and auditing across Africa, the Middle East, and the USA.
A Certified Public Accountant in Egypt, the USA, and Australia, delivering practical, high-impact insights that support sound financial decision-making and business growth.
Qualifications and Academic Background
Professional background in accounting, auditing, and financial management across international markets, supported by Certified Public Accountant credentials in Egypt, the USA, and Australia.
Professional Certifications
Certified Public Accountant in Egypt, the USA, and Australia
Expertise and Professional Experience
Mr. Ahmed Hany is a Certified Public Accountant in Egypt, the USA, and Australia, with more than 25 years of experience in the field of accounting and auditing across Africa, the Middle East, and the USA.
A managerial professional with strong expertise in financial best practices, business development, and executive-level decision-making, contributing to strengthening and optimizing business strategies.
Also, a skilled financial management professional, equipped to plan budgets, control expenditures, and manage team operations, with a strong focus on continuous improvement and strict compliance.
Highly analytical in resolving complex problems and enhancing financial and operational systems.
Dr. Shaimaa Rabie
Dr. Engy
Dr. Mohamed El Mowafy
A results-driven business leader with 15+ years of experience in driving revenue growth, market expansion, and operational excellence across North Africa.
Combining strategic business expertise with applied organizational psychology to develop leaders, optimize performance, and build high-impact teams.
Qualifications & Academic Background
MBA (Master of Business Administration)
Diploma in Marketing
Professional Certifications
Certified Trainer (TOT)
Expertise & Professional Experience
15+ years of experience in business development and market expansion
Regional experience across North Africa in the chemicals sector
Leadership of large teams (100+ members)
Strategic partnerships and operational growth
Specialized in business psychology, leadership development, and performance optimization
Delivers training in communication, negotiation, sales management, change management, and emotional intelligence
Dr. Mohamed Sharaf
A distinguished instructor at Covey Business Academy, recognized for his ability to align business vision with structured execution, transforming complex challenges into clear, actionable frameworks.
Brings extensive cross-market experience, contributing to building scalable strategies and driving sustainable business growth across diverse operational environments.
Qualifications and Academic Background
Mechanical Engineering Expertise
Professional Certifications
Master in Business Administration “MBA” holder – Strategic Management Major from Arab Academy for Science, Technology and Maritime “AASTMT”
TQM Diploma Holder – Arab Academy for Science, Technology and Maritime “AASTMT”
Currently DBA from Arab Academy for Management, Banking and Financial Sciences “AAMBFS” in Financial Management Major
Expertise and Professional Experience
Mechanical Engineering background – Assiut University /
Has more than 15 years of experience in business administration in one of the leader EPC Contractor in the MEA region inside and outside Egypt particularly in GCC and Africa Countries.
Got a long history in construction field starting with Construction Engineer then Tendering Engineer then became a Business Development Account Manager for countries in GCC and African Countries, since that time, had acquired a well experience in Business field particularly in strategic plans and break it to Tactical Plans then Business Plans.
Has extensive experience more than 5 years in International Co-operation Dept. in Egyptian Economic State-owned corporation responsible for assessing cooperation aspects with Arab and foreign countries which interested to cooperation with.
Dr. Ahmed Amin
Qualifications & Academic Background
Bachelor of Commerce (Accounting) – Ain Shams University
Diploma in Auditing – Ain Shams University
Mini Master in Business Administration – Covey Business Academy
Professional Certifications
Chartered Accountant
ICDL Certified
Saudi Authority of Internal Auditors (SAIA) – Internal Auditing & Ethics
Egyptian Tax Authority – VAT & Payroll Taxes
Institute of Internal Auditors (IIA – Egypt) – Internal Auditing & IT Audit
Nasser Higher Military Academy – Strategic Management & National Security
American & Canadian Board for Professional Training (ACBPT) – Professional Training
EDRAAK – Project Planning & Agile Project Management
Scientific Association of Tax Legislation – Taxation
Expertise & Professional Experience
Extensive experience in financial management, auditing, internal control, taxation, compliance, governance, and risk management
Held senior financial and executive roles across multiple sectors including manufacturing, F&B, hospitality, trading, and services
Led high-performance teams and managed complex financial operations
Certified trainer (TOT) delivering programs in communication, negotiation, sales management, emotional intelligence, and leadership
Specialized in linking financial practices to real-world business applications
Dr. Ehab
Dr. Khaled Abo El-Atta
Areas of Expertise
Managment /Leadership | Marketing | Human Resources | Strategic Management | Change Management | Organizational Behavior | Advanced Marketing | Advanced Human Resources | Supply Chain Management | Project Management | Finance | Accounting.